Atma Global is a leading-edge developer and publisher of innovative global learning solutions, focusing on countries, cultures, and global business topics. Our Cultural Advisory Services provides thought leadership and assists global institutions in achieving their global business objectives.
Organizations have utilized our learning and training solutions as well as our advisory expertise to better assess the impact of culture on specific global operations, including global strategy, business development, mergers and acquisitions, sales and marketing, training programs, customer service, and human resources—enhancing the overall effectiveness of their initiatives.
Our digital content has been used by nearly three million users, including professionals in diverse industries in the global Fortune 1000; professors and students at leading universities around the world, and global enthusiasts. Our dynamic, interactive learning products are delivered through online platforms (Internet, intranet, extranet, LMS), eBooks, textbooks, video, and in-flight applications.
At our core competence, we’re country, culture, and global business experts. We’re a recognized leader in the field of cross-cultural learning. Our content development teams are seasoned global experts, who are as diverse as our rich content. As a group, they are diverse in terms of race, gender, age, ethnicity, religion, geographic location, and experience. As experienced academics, journalists, and businesspeople, our experts are highly trained; possess a master’s degree or PhD in business or the human sciences, and have experience working and living around the world. We use an exhaustive process of checks and balances to ensure accuracy, quality, and integrity.
Our teams create engaging, unbiased, and accurate material that brings each country and culture to life. Our team of experienced photographers and film editors create moving visuals that tell the complete story of a country and its people and immerse users in the local sights and sounds. As a part of our work creating digital learning content and products, we have created a proprietary asset database with country, culture, and topic-specific content—in video, image, audio, and text formats.