Our Products & Services:

Atma Cultural Advisory

Atma Advisory Services provides thought leadership to global private- and public-sector institutions and assists them in understanding the impact of culture on their business operations and objectives.

Our unique expertise integrates the convergence of business, cultures, countries, global affairs, education, and technology.


Organizations have utilized our thought knowledge expertise to better interpret and assess the impact of culture on specific global operations, including customer service, sales and marketing, training programs, human resources, mergers and acquisitions, and strategy and business development—enhancing the effectiveness of their initiatives.

Collaborative, Results-oriented Strategies.

As with all of our solutions, we work closely with our clients to ensure that we fully understand their objectives and priorities to assist them in being more effective in doing their work and achieving their short- and long-term goals.

Global Team of Experts.

A key part of our success is our thought leadership capabilities integrated with our global team of subject-matter experts, who have an intuitive and seasoned understanding of the intersection of business operations and culture combined with a high level of organizational agility and responsiveness to customer service that exceeds expectations.

Examples of our work:

We have worked with a wide range of institutions in the corporate, travel, education, and government markets.

We have worked with global firms to analyze the impact of culture on strategy and operations, integrating teams during mergers and acquisitions, and assessing new markets for products and services.

We have worked with firms in the travel, hospitality, and retail industries to analyze the impact of culture on their customer experience across markets around the world, integrating analytics assessments.

We have advised global firms and advertising agencies on the impact of specific colors, images, text, and video for global and local advertising and marketing campaigns to ensure cultural suitability and effectiveness.

We have reviewed customer service programs to assess the cultural suitability of the messaging, survey questions, and overall materials, including presentation, text, and visuals.

Want to Understand The Impact of

Culture In Your Organization?

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